Art Direction
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Creative Direction
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A.I.
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Design
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Educator
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Fine Art
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Art Direction 〰️ Creative Direction 〰️ A.I. 〰️ Design 〰️ Educator 〰️ Fine Art 〰️
Currently based in Barcelona, Spain, is a multifaceted creative who blends art, technology, music, design, and writing into projects rich in innovation and aesthetic vision. With over 15 years of experience as a Creative Director in advertising agencies, he has worked with brands such as Nike, FCB, Sevilla FC, Netflix, among others, always staying at the forefront of visual and conceptual storytelling.
Passionate about technological exploration, Luis is an expert in artificial intelligence, harnessing it as a creative engine in fields like Fine Art, AI Music, experimental video, and generative advertising, combining cutting-edge tools with a distinctive artistic sensibility.
His work has been recognized at international awards including Cannes Lions, El Sol, IAB Inspirational, NY Festivals, El Ojo de Iberoamérica, Eurobest, CdeC, Laus, AI Fashion Week, AI Design Awards 2024, and more.
He’s been featured in publications such as Wired, Creativa Magazine, A.I. Tools, Lürzer’s Archive, Artells, among others.
Luis has served as a jury member at international festivals in categories like Digital, Mobile, Art Direction & A.I. (El Sol de Iberoamérica, IAB Spain, Young Lions Venezuela), and is also a Freepik A.I. Partner.
Luis is currently Head Coach of AI at Brother Barcelona, where he teaches and created the specialized course on artificial intelligence applied to creativity. He has led workshops and talks across South America and Spain, sharing his vision for the future of creativity and technology.A true bridge between the human and the digital, Luis Di Lascio transforms complex ideas into sensory experiences, pushing the boundaries between the artistic and the technological.
@Luisdilascio
+10.5K followers Instagram
@Dilascio.ai
+2.300 followers Instagram
Luis Di Lascio
+3.800 followers LinkedIn
Key Moments
2011 - Cannes Young Lions.
2016 - Grand Prix & Agency of the year at IAB Awards (Inspirational).
2016 - Win all brand of Barón de Ley group for the agency.
2017 - Win Adevintia brands for the agency (Vibbo, Milanuncios, Infojobs).
2019 - Win part of Netflix account for the agency.
2020 - Win part of FC Barcelona account for the agency.
2022 - Win and Launch Sevilla Fc & Castore Football Kits (22-23, 23-24, 24-25)
2023 - Co Founder P’ja Brand
Clients
Awards
and recognitions
+70
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2013
Gold - craft mejor uso de los medios. Craft Media “The fastest YouTube ad” (Click if you can) Volkswagen
Silver - Banners “The fastest YouTube ad” (Click if you can) Volkswagen
Silver - Email Marketing. “Blocked images” VW Service2016
Grand Prix Inspirational 16: "Hola Tiguan" Volkswagen
Agency of the year: DDB
Client of the year: Volkswagen
Gold - Audio Online (Publicidad Digital): "Hola Tiguan" Volkswagen
Silver - Data Science: "Hola Tiguan" Volkswagen
Bronze - Website (Tecnología/UX): "Hola Tiguan"Volkswagen.2019
Gold - Digital Craft. "Filosofía Pipa" Vibbo
2021
Bronze Gaming - Nike #StickerBallChallenge
Bronze - Branded Content - Netflix La Última Chica del Cable
Finalist Digital - Nike #StickerBallChallenge -
2012
Gold - New Talent
2014
Silver - “The fastest YouTube ad” (Click if you can) Volkswagen.
2017
Silver - Innovation - "Hola Tiguan" Volkswagen
Work in book - "Hola Tiguan" Volkswagen2018
Digital - Filosofía Pipa" Vibbo
2020
Work in book - Mutilación genital Plan international
2022
Work in book - El grupo de padre más grande de España - Gasol Fundation
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2013
Silver - Digital. “The fastest YouTube ad” (Click if you can) Volkswagen
Bronze digital. “Blocked images” VW Service
x3 Finalist - Print. “Blind spot” Volkswagen
Finalist - Direct “Blocked images” VW Service.2015
Silver “Missing Ñ” Scrabble
2017
Finalist - Digital "Hola Tiguan"
2018
Bronze - Content "Filosofía Pipa" Vibbo
x2 Finalist - Digital - "Filosofía Pipa" Vibbo
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2011
Cannes Young Lion Venezuela
2013
Direct Lions Email Marketing. “Blocked images” VW Service
2015
Shortlist Promo and Activation. “Missing Ñ” Scrabble -
2013
Bronze - Interactive “Blocked images” VW Service
Finalist Print Ojo Local. “Blind spot” Volkswagen2015
Shortlist Mobile. “Missing Ñ” Scrabble
Shortlist New Talent. "La carrera de ∞k" -
2013
Silver direct.“Blocked images” VW Service
Shortlist interactive. “The fastest YouTube ad” (Click if you can) Volkswagen -
2014
Silver banners "Blocked images" Volkswagen
Silver banners "The fastest YouTube ad" (Click if you can) Volkswagen
Bronze e-mail marketing. "Blocked images" Volkswagen2018
Silver Branded Content. "Filosofía Pipa" Vibbo
Bronze Website "Filosofía Pipa" Vibbo2020
Bronce - Mutilación genital Plan international
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2009
Winner Universidad verde Leo Burnett
2010
Winner - Los Leones No Son Como Los Pintan 2010 México.
Scholarship Complot Barcelona2011
Cannes Young Lion Venezuela
2012
CdeC: New talent Spain CdeC España 2012
Drac Novell: Grand Prix & Gold - Interactive - "Efflink"
The Cup Awards: YoungCup 2012 Top 3
2015El ojo de Iberoámerica Shortlist New Talent "La carrera de ∞k"
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2010
Premios ANDA:
x2 Bronze
2011
NewYork Festival:
x3 Finalist "Porn Video" Acción Solidaria
Wave Festival in Rio:Finalist "Porn Video" Acción Solidaria
Premios ANDA:x5 Gold - x3 Silver - x3 Bronze
2017
Premios AMPE:
Gold Digital: "Hola Tiguan"
2018
Youtube
Youtube Top 5 Octubre - Milanuncios
Youtube Top 5 Noviembre - Milanuncios2021
Instagram Awards
Bronze - Nike #StickerBallsChallenge
2024
Revista Anuncio
Finalist Anuncio del año - “A ti también te salvaríamos” Open Arms
A.I Design Awards.
Finalist - Fine Art “Y Series”
Publications
& Curator Selection
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25 de julio de 2024 - Del “super prompt” al storyboard
Link
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23 may 2024 - El Futuro de la Creatividad y la publicidad con Inteligencia Artificial.
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July 3rd, 2024 - Spilling The Digital Beans on AI
‘The Way We Think, Present, and Execute Campaigns for Clients Has Radically Changed’
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Volumen 2694 - Fantasy & A.I September
Cover “ Y Series”
Volumen 2693 - Fantasy & A.I September
Cover “ Medieval Looks”
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2014
In Magazine 3/2014
Automotive: Confort / Familia2020
In Magazine Issues 2/2020
Plan International - Female Genital Mutilation
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2022
The Nike One Jersey
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2025
Advertising
Sevilla FC - Launch Kit 24-25
Jury member
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2021
Online Jury - Digital & Mobile.
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2024
Online Jury - I.A
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2025
Jury member Young Lions Venezuela
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2025
Jury Memeber
• Alexia Putellas • Piqué • Aitana Bonmatí • Charles Pujol • Riqui Puig
• Alexia Putellas • Piqué • Aitana Bonmatí • Charles Pujol • Riqui Puig
• Espe • Mario Vaquerizo • Nancis Rubias • Robert PG • Koko DC • Spursito • Delantero 09 • Gigi Vives
• Espe • Mario Vaquerizo • Nancis Rubias • Robert PG • Koko DC • Spursito • Delantero 09 • Gigi Vives
• Bad Gyal • Alex Roca • Jesús Navas • Iñaqui Willians • Sergi Roberto • Griezman • Carly Gilbert • La manzo
• Bad Gyal • Alex Roca • Jesús Navas • Iñaqui Willians • Sergi Roberto • Griezman • Carly Gilbert • La manzo
• Sara Carmona • Danny León • Daniel Perea • Ian Kiddo • Cloe Amores • Davitisme • Livinglavidayoga • Rocio Marin • Eugenia gil
• Sara Carmona • Danny León • Daniel Perea • Ian Kiddo • Cloe Amores • Davitisme • Livinglavidayoga • Rocio Marin • Eugenia gil
• Delaporte • Marco Asensio • Amanda San Pedro • Toni Payne • Ocampos • Gudelj • Inma Gabarro
• Delaporte • Marco Asensio • Amanda San Pedro • Toni Payne • Ocampos • Gudelj • Inma Gabarro
“I have worked with many athletes, artists, celebrities and influencers”
Experience
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Head Coach of AI & Teacher Creativity & Art Direction.
Brother Ad School
2021 - Present · Madrid & Barcelona, Spain
Creative Director
Doubleyou
2016 - Present · Barcelona, Spain
Sr. Art Director
DDB
2015-2016 · Barcelona, Spain
Sr. Art Director
McCann
2015 · Barcelona, Spain
Sr. Art DirectorLola Mullen Lowe
2014 - 2015 · Barcelona, Spain
Art DirectorDDB
2012 - 2014 · Barcelona, Spain
Art Director
JWT
2011 · Caracas, Venezuela
Art DirectorPublicis
2009 - 2011 · Caracas, Venezuela
TrainingLeo Burnett
2009 · Caracas, Venezuela
Designer
Gráficas Moncherie
2006 - 2009 · Caracas, Venezuela
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Master Estrategía y Creatividad Interactiva
Universitat Autonòma de Barcelona
2013 · Barcelona, Spain
Creatividad Publicitaria Integral
Complot Escuela de Creativos
2012· Barcelona, Spain
Lic. Administración de empresas de diseño
Universidad Nueva Esparta
2006 -2011 · Caracas, Venezuela
Dirección de arte creativo
Universidad Verde Leo Burnett
2009 · Caracas, Venezuela
TSU Diseño GráficoInstituto Tecno Tendencias
2009 · Caracas, Venezuela
Call me ;)
Luis Di Lascio +34 633963558
Manager
Victoria Piñerua +34 656654202
