Nike Phantom 2025

Photoshoot and asset creation for the launch of the new Nike Phantom FC & Phantom, featuring FC Barcelona players including Gavi, Aïcha and Kika.

The project included the creative direction and production of visual content designed for social media, combining product storytelling, football culture and the energy of a new generation of players.

The campaign achieved over 5 million organic views across Instagram and TikTok channels.

Client
Nike

Year
09/2025

Role
Creative Direction & Art Direction.

Tags
Photoshoot, SM Content, Digital assets.

Team:

Creative Direction: Luis Di Lascio & Patri Pérez

Art Direction: Luis Di Lascio & Pau Jordi

Copywriting: Patri Peréz

Production Company: Blua

Photographer: Tim Adorf

Director: Cristina Tomás

Anterior
Anterior

Alexia Putellas Logo Reveal

Siguiente
Siguiente

Reclaim Barna